What Wimbledon’s AI gaffe can teach finance teams

While AI can be an incredible tool, it has its limitations and liability for financial mistakes remains with the humans, not the machines, warns Rob Steele, CFO at iplicit

The introduction of artificial intelligence for line calling at Wimbledon was supposed to end the sort of dispute that triggered John McEnroe’s famous ‘You cannot be serious’ explosion at a Centre Court umpire back in 1981.

Instead, a series of AI mis-hits and unforced errors have prompted calls for the return of human line judges.

As a daily user of AI, I consider myself an AI-forward CFO. Yet the controversy in SW19 is a reminder that while AI is an incredible tool, it has its limitations. And when it fails, it’s humans who feel the heat.

People vs machines

This is the first year that AI is making the line judgments at Wimbledon. And the human beings don’t always agree.

Emma Raducanu claimed the system failed to spot that a ball was out, while the UK’s number one male player, Jack Draper, also believes some line calls have been wrong.

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