Growing your accountancy practice on a budget

Have you lost some clients as a result of Covid-19? Are you worrying about how to start to replace this revenue? Heather Townsend, founder of the Accountants Millionaires’ Club, reveals how to increase your revenue by focusing on your existing client base

When you think about growing your revenue, what do you think about first? If you are like our Accountants Millionaires’ Club members, you assume this means going out and generating more leads. However, there are better ways to initially generate new revenue than winning new clients. The great thing about them is that they often involve little or no marketing budget.

Your priority order of revenue-generating tasks

In difficult trading conditions, the key is to always prioritise tasks that are closest to generating revenue. In other words, look to carry out these tasks in descending priority order:

(1) talk to clients who owe you money about how they are going to pay their debts;

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