The international standard-setter along with the Big Four has scooped a tongue-in-cheek Alternative Tax Award from Christian Aid. The award - The Greatest Potential for Tax Reform - was given to the firms and the International Accounting Standards Board with the suggestion that they could introduce a new international standard of country-by-country reporting. Christian Aid said: 'It would require companies to reveal, for every country in which they operate, the name(s) under which they trade, the profits they make and the taxes they pay. The information revealed would help countries both rich and poor to quickly identify suspected cases of abuse.' The charity has long been lobbying for companies that trade internationally to eliminate the tax abuse of developing countries. In recent months it has turned to the accountancy sector, having sent postcards to remind the Big Four that tax dodging by multinationals denies income of at least $160bn (£96bn) a year to poor countries.